Wednesday, April 28, 2010

Privacy disappearing

Facebook's expansion triggers political backlash

SAN FRANCISCO – Facebook's plan to spread its online social network to other websites could be detoured by regulators looking into privacy concerns that have raised the ire of federal lawmakers.

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If Facebook's plans pan out, it could change the way people think of social networking. Instead of communicating on a closed website, Facebook's users could interact with one another over the entire Web. More sharing could spawn more customized websites that look different to each person visiting, depending on their friends and preferences.

While Zuckerberg has likened his vision to an online nirvana, critics see another hole in the crumbling walls of online privacy.

Facebook is moving from being a social network about sharing with friends "to a service that is about collecting and sharing information about you with advertisers so they can more closely tailor ads to you," said Ginger McCall, staff counsel at the Washington-based Electronic Privacy Information Center.

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